ADRIANNA MADORE

Art Director & Graphic Designer

Joe Fresh’s Spring 2025 campaign reintroduces its refined “Perfect Closet” collection—modern, affordable essentials designed for effortless versatility. Rooted in the tagline “Investment Pieces without the Investment,” it builds on last year’s success while elevating the brand’s contemporary appeal. A full 360° rollout across retail, digital, and influencer channels brings the concept to life with renewed relevance and style.

[role] Art Direction, GRAPHIC DESIGN

Joe Fresh: Spring Essentials