In spring 2022, Fuzz celebrated its 10th anniversary by renaming all services to ensure inclusivity for all genders, expressions, and identities. To mark this milestone, Fuzz partnered with Cartel to launch the Fuzz Is For Every Body campaign, highlighting the brand’s mission to create a safe, supportive, and confident space for its community.
The campaign’s visuals showcased diverse bodies, hair, and skin, reflecting Fuzz’s inclusive ethos. With a minimal, sharp, and modern aesthetic, the imagery aligned with the brand’s bright and positive identity while allowing the content to remain timeless and evergreen across marketing, eCommerce, social media, and retail platforms.
FUZZ WAX BAR
ADRIANNA MADORE
[role] Art Direction, Design
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